170: Crafting Your Company’s Heart: Defining Core Values for Creative Entrepreneurs

I invite you to listen this week as I jump into a topic that I believe is the very heartbeat of any business: core values. Whether you are running a solo venture or managing a team of 100, your core values are essential because they shape your decisions, influence your culture, and guide your growth!

Join me as I share why defining your core values matters more than you might think. I walk you through my own company's ten core values and how they have evolved as my team has grown, and you can expect to hear tangible examples of how these values have impacted our work culture and decision-making processes! From prioritizing generosity to fostering integrity, these principles are more than just words; they are the compass that keeps us aligned with our mission.

I’ve also created a fantastic resource for you - a list of fifty core values to help you get started defining your own! This episode isn’t just theoretical; it’s packed with actionable steps to help you reflect on what matters most to you and your business, so whether you are just starting out or looking to refine your existing values, this episode is here to inspire and guide you!

Core values are the compass for your business.

 Discussed in this episode:

1. A detailed walkthrough of my own top ten core values
2. Why it's important for your company to have clearly defined core values
3. Steps to define and implement personal core values
4. Examples of how core values can shape team benefits and employee engagement

Resources & Links:

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Review of the week: 

BONNIE IS THE BEST!

I love hearing what Bonnie has to say, especially in her podcasts! Even though I’m a veteran in the design industry I learn so many new things from her. And she is so encouraging. When I feel discouraged, I listen to one of her podcasts and instantly feel energized and hopeful. She is so easy to listen to. I took her Immersion class last year and got tons out of it. In all the things she takes on, she does it with thoughtfulness, intention, and excellence. Go Bonnie!

— Rising-17

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